Wednesday, December 07, 2016

...And It's On It's Merry Way!

THIS IS REPEAT-WORTHY! From last year's blog-post:
Click to embiggen

L.A. peeps!  Remember Mission Pak? I remember every word of their TV commercial jingle, "Say the magic word, say Mission Pak and it's on it's merry way. No gift so bright, so gay, so right. Give the Mission Pack magic way."  Call ADams 2-4184.
This ear-worm has been plaguing me for days! I was at the Original Farmers Market last week and saw these gift boxes of California fruits and nuts to send to your friends and family back East. I immediately thought about Mission Pak! In addition to the gift paks, there was also a subscription club for Mission Pak. You could have fresh fruit EVERY month of the year!  I wish I could find a video of the commercial.
Mission Pak boxes were made out of wood and featured scenes of sunny California!

Mission Pak was founded by George C. Page in 1917. YES! The very same George C. Page (1901-2000) whose name graces our fossil museum at the La Brea Tar Pits! Page was quite a renaissance man. He sold Mission Pak in 1946 and moved into car manufacturing, then real estate development. He financed the construction of many public buildings in Southern California. Read more about Page's life HERE

There are tons of companies that provide the service of shipping fresh fruits and nuts today. Harry and David come to mind, as well as Hickory Farms. I feel lucky to live in California and have fresh fruit all year 'round. We never received a Mission Pak when I was a kid, but the displays in store windows and that infectious jingle made the holidays so festive!
Ordered my Fruit Cake from Collin Street Bakery this year!

Oh, how I wish Mission Pak was still in business!

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At 5:21 PM PST, Blogger Brenda said...

Back in the 60's, my aunt lived in a suburb of Sacramento. Every year at Christmas, she sent a big box of dried fruit trays and nuts to my grandpa's house---one for each of her sisters' families. I loved them---they seemed so exotic---the woven wicker trays and all the fruits that don't grow in the Midwest, like Apricots and figs.

At 8:50 PM PST, Blogger Ellen Bloom said...

Thanks for the comment, Brenda! I remember the baskets

At 10:49 AM PST, Blogger Mike Morales said...

Hey Ellen,
this brings back memories of my childhood. We lived across the street from the plant on 32nd St. I remember the plant manager Bob Shumer.

As a reward, every year on the last day before closing for the holiday's, Bob would gather up a few of us kids on our block and gave us 30 min to shop for our families. He was a very cool crusty old guy. I wonder if he had a family of his own.

Thanks for sharing this, I will most definetly share this with my siblings.

Happy Chrismukkah to you and Larry


At 11:04 AM PST, Blogger Ellen Bloom said...

That's a great memory, Mike! YOU are part of Los Angeles history!! Bring back Mission Paks!

Happy holidays to you and Gail too!



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